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Spotify Testing Web3 Elements on its Platform

The new service, which is currently undergoing testing, enables owners of NFTs to link their wallets to the Spotify app on their devices and listen to songs.

Photo by Fath / Unsplash

Swedish audio music and streaming services provider Spotify recently revealed launch of a new feature called (1) "token-enabled playlists." The new service, which is currently undergoing testing, enables owners of non-fungible tokens (NFTs) to link their wallets to the Spotify app on their devices and listen to songs chosen by Spotify.

Playlists with Token Support Are Now Available for Testing on Spotify

Spotify has stated that token-enabled albums are currently available to coin owners in the Overlord, Kingship, Moonbirds, and Fluf groups while the company is in the project's testing phase.

Each community member will receive a one-of-a-kind link that will grant them access to the customized playlist. It is important to note that Spotify has stated the test phase for the token-enabled playlist will be three months.

On Twitter, Overlord expressed excitement about its work with Spotify on the pilots of token-enabled playlists. The partnership was announced earlier this week. The Creepz NFT holders can connect their wallets to the Web3 audio streaming platform and gain access to the first community-curated playlist, according to the Web3 firm.

The playlist "Invasion" is now only accessible on Android devices because the test program is only being run in the United States, the United Kingdom, New Zealand, Australia, and Germany.

In response to a tweet from Overload, Spotify provided an official confirmation of the story on the token-enabled playlist. The online supplier of audio streaming services expressed their excitement at the prospect of "exploring" their partnership with the Web3 company.

In a similar vein, Kingship has announced the launch of its exclusive playlist in conjunction with its partnership with Spotify to develop a new token-enabled playlist. It was also mentioned that individuals who possess a KINGSHIP Key Card get access to the new service before everyone else.

The band pointed out that it makes an ongoing effort to be at the "forefront of technology and music," They added that the playlist includes some of their favorite songs. These artists include Snoop Dogg, Missy Elliott, Led Zeppelin, and Queen.

"Don't let this opportunity pass you by. Unlocking real value for our community, pushing the frontiers of music and blockchain, and putting our holders at the forefront of this field is what we're all about.

In addition, the principal protocol developer for NFTX, Apoorv Lathey, published a screenshot of the new service. This picture shows the step-by-step method that must be followed to access KINGSHIP's curated playlist on Spotify. The post shows that Rainbow, Zerios, Ledger Live, Trust Wallet, or Metamask wallets are the kind of wallets that are acceptable.

Spotify Vying to Enhance Customer Experience

A representative for the firm stated that to investigate ways to provide users with an improved user experience, Spotify runs several experiments, such as the recently introduced token-enabled music playlists.

The representative stated that some of the tests have been successful, and those successes will be included as new features to the platform. On the other hand, the corporation can gain knowledge from the venture that failed.

More than 489 million people worldwide use Spotify, with a significant presence in Europe and Africa. The company's stock price has increased by more than 52% since the beginning of the year, which is on top of the rise of 53.42 percent seen over the previous three months. During the preceding month, Spotify also saw an increase of 18.53% in revenue.

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